SAAM 2023
Sexual Assault Awareness Month campaign
for NSVRC.
The theme this year was drawing Connections, Prevention Demands Equity.
The Icon was a collaborative effort, through the use of watercolor medium we portrayed different symbols throughout the organic space that represent different demographics or icons that fit our theme.
Timespan for this campaign of brochures
(two languages & 508 compliant), Merchandise,
tech-packs, social media strategy, posters, panos, and overall branding was 5 weeks.
SOCIAL MEDIA
Part of this campaign relied on numerous social media post for different platforms and different languages.
My solution was depicting the SAAM 2023 logo and use parts of it in posts.
Brochures + Posters followed the same principle as the social media posts but had color changes to fir 508 Compliance.
Editorial
Application
Merchandise
Tech-packs for various products were created, each still following the theme of SAAM 2023