Corporate Design

Going through a Rebrand can be a very tedious task with a range of steps; in our case we’re dealing with the largest retirement financial company in the country.

  • Otto the Auto-assistant

  • Backgrounds

    Team Backgrounds

  • One Pagers

    One Pagers

Naturally, we had a soft launch, a “bridge the gap” phase, trial and error aesthetic tests, and currently launching fully in April 2026.

Below are the company’s brand guidelines and our design direction.

From here on, we dive into our first event with the rebrand. Our brand introduction included PPTxs, Video, Merchandise, Website registration pages, marketing campaigns, and i’ve now added new products .

If you use QR codes and they don’t have any type of association with your branding…….. you’re falling behind.

Product Design: Otto
Product Design: Otto